Irregular Shape
Irregular Shape

1

KKIRA FEET SHOES

Position: Social Media Coordinator (1/2022 - 5/2022)


Recorded backstage “behind the scene” photos and videos at New York Fashion Week 2022


Created the most views the company's TikTok account has had to date


Designed content for Instagram stories, TikTok



Captured the fascinating moments at NYFW Backstage, selected and edited them to immediately post on company's Instagram Stories so that viewers could feel they were also present at the show.


Additionally, filmed and edited backstage footage, and later shared event recaps on TikTok.

Apps used to edit TikTok videos

剪映

9513 views

129 likes

351 views

11 likes

Project: TikTok creative content

Roll: Project Leader

Responsibilities:

  • Led the team and divided tasks for each person
  • Researched fashion and shoe trends, and came up with ideas
  • Prepared my own clothes for the video
  • Directed the shooting process (set up lighting, angels, and script)
  • Participated in the videos
  • Chose music and edited video

Results:

  • Came out with 4 finalized videos (half of them originated from my ideas and edits)
  • Increase the view by 30%
  • One video received the highest view the account has had to date.

Mark Bryan

  • Fashion influencer
  • 600k followers on IG
  • 200k followers on TiktTok

I took some footage of Mark Bryan wearing the brand's shoes and created short videos. Mark Bryan used the videos that I created and posted on his IG and TIkTok.

60k views on his TikTok

127k views on his IG real


55k views on his TikTok

Developed and Designed 2 interactive games on IG Stories: This or That and Where Would You Wear It?

Objectives:

  • Create content for customers to engage with the brand
  • Introduce the company's shoe models to customers
  • Increase IG stories view by 10%
  • Maintain posting consistency, with "This or That" posted every Tuesday and "Where Would You Wear It?" every Wednesday

Results:

  • Successfully achieved all objectives
  • All edits were designed on canva
Irregular Shape
Irregular Shape

@FLASH.MANDU

Irregular Shape
Irregular Shape

2

MY TIKTOK ACCOUNT

Established in March, 2020


Took 8 months to reach 80,000 followers


3 videos are over 1M views


Content about the game (Arena of Valor) and Aof gamers


Languages: Vietnamese


Account is temporarily inactive


CONTENT

MOST VIEWED VIDEO


1.3M VIEWS

75.9K LIKES

123 COMMENTS

103 SHARES



Gamers editing videos

Highlights

Gaming skills

Tournament information